Association of Central Oklahoma Governments "Watch For Me OK"

Challenge

Central Oklahoma has experienced an increased number of pedestrian and bicyclist crashes, injuries and fatalities.

Educate drivers, pedestrians and bicyclists in Central Oklahoma about how to share the road and the importance of keeping each other safe.

Anglin has worked with ACOG since 2020 and implemented marketing and awareness tactics including a refreshed logo and brand, a new website, custom videos and photography of community members, influencers marketing, organic and paid social media, media relations, partner outreach to municipalities, surveys and more.

Watch for Me OK has gained awareness among residents in Central Oklahoma, including through a strategic digital marketing strategy that includes paid content on YouTube and boosted posts on Facebook and Instagram. We have created a robust library of social graphics, partner assets and videos for Watch for Me OK featuring tips, best practices, testimonials and stories from Oklahomans.